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Why BookBub works for authors and readers

BOOKBUB SAYS…“We only feature books that are bestsellers or written by a bestselling author, were published by a top-tier publisher, or have received strong reviews from critics and readers.” BookBub website home page

It’s been an exciting weekend in The Word Mint thanks to BookBub. And as a result “Write About Me” is now a #1 Bestseller as well as an Amazon Hot Seller, Hot New Release, Top Rated and Gift Idea! Sales have also jumped by a whopping 600% in the days after the promotion finished. Happy Dance!

No1BestSellerHotNewTopRated-Nov182013

After the promotion finished, Write About Me is holding steady at #1 in several categories.

How did I get onto BookBub?

My Amazon publishing mentor and a group of international authors she introduced me to put me onto BookBub to promote “Write About Me” with the global reading market as my target.

What happened next?

I submitted Write About Me via an online form and waited with anticipation to be accepted. As their website states very clearly above – they only feature top quality content and I wasn’t sure my self-published debut fiction novel that was only about 4 months old would pass.

Accepted!

Yay! After BookBub accepted my book, all I had to do was pay $110, schedule my book to be free for the duration of the promotion and let BookBub do the rest.

Results of previous paid campaigns?

I had just trialled a paid Facebook campaign for Halloween, targetting Vancouver and London and setting my age group from 16-64. It cost me almost $100. Although Facebook tells me more than 20,000 people viewed my post the results were appalling. There were minimal downloads of my Kindle version on Amazon while the book was free and there were no follow up sales. I received only about 10 post likes and no new page likes for The World Mint.

Would BookBub deliver?

I was losing confidence in attracting a global audience despite getting great reviews and feedback on my book from everyone who was reading it. Was BookBub any different?

BookBub explosion

Just a few hours after BookBub posted the image below on their Facebook page, more than 9000 people had downloaded it. For the next 12 hours this tally rose and rose, as did my rankings.By the end of the promotion more than 26,500 people were reading Write About Me.

BookBub Facebook Post

BookBub Facebook Post

Rankings during promotion

During the promotion the book reached #4 in the entire Kindle store. It was #3 in Mystery, #4 in Literary Fiction, #1 in Drama – it seemed that everywhere you looked on Amazon, there was the amazing cover that my brother from fashion label LP33.3 designed for Write About Me.

Below is a Screen Grab Brag Gallery.

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